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FIRST DALLAS REGGAE FESTIVAL COMES TO LONGHORN BALLROOM AUGUST 31 & SEPTEMBER 1

The two-day celebration brings performers from across the world to Dallas’ first reggae festival

(DALLAS, August 2019; source: CultureHype) – There’s something about music. It brings us together,
unites communities, and serves as a rallying cry when everything else seems to fall on deaf ears. This is
especially true of reggae music, which has influenced societies across the world and played a key role in
counterculture movements in Europe, Africa and the United States. Dallas will get to experience the power of
reggae music firsthand when the Dallas Reggae Festival–the city’s first ever festival for reggae music–arrives
at The Longhorn Ballroom on Aug. 31 and Sept. 1 from 2 to 10 p.m. This will be a family friendly event.
Inspired by the genre’s impact, promoters Mike Frakaz and Kelly Ochieng and their team have assembled a
comprehensive lineup.

“We’ve pulled together an event that will feature reggae legends, newcomers and top DJs,” Frakaz says. “The
goal was to unite the audience with performers from many different generations.”
Those performers include Grammy Award-nominated singer Etana, Culture featuring Kenyatta Hill, Busy
Signal, and Everton Blender, alongside Dallas acts such as Watusi, D’ras & The Sharac, and Poly Hwy.
Austin-based group Lion Heights will also perform at the festival and Houston groups Roots from the Clay
and Idigins.

The festival will give back to the city, too. 15% of all ticket sales will be donated to the North Texas Food
Bank, and festival attendees are encouraged to bring non-perishable food items to donate as well. For Frakaz
and the festival, giving back is just one way to honor the communal impact reggae has made around the globe.
But the festival will not be solely devoted to reggae music. DJs will also vibe through the weekend with R&B,
soul and afrobeat music. Furthermore, a diverse slate of vendors will bring Caribbean food, arts, crafts and
island vibes to the Texas summer.

“We want people to escape to the islands for a few hours,” Frakaz says, “and bring the city of Dallas together
for one epic weekend.”

See the full lineup and get your tickets to Dallas’ first reggae festival  https://www.eventbrite.com/e/2019-dallas-reggae-fest-tickets-63318704951

Press Contacts:
Amber LaFrance
Cell: (469) 877-1533; amber@culture-hype.com

Frida Cossio
Cell: (682) 521-9158; frida@culture-hype.com